From Exit Ready to Deal Done

M&A Advisory for Small to Mid-Sized Business Owners

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Preparation Meets Execution

A smarter, more trusted way to sell your business

When the time comes to sell your business, you need more than preparation—you need execution that delivers results. At Rich Hall Group, we guide owners of lower middle-market companies from meticulous pre-sale planning through to a successful transaction, ensuring your legacy and hard work are rewarded.


Because we’ve already helped strengthen your company, we know its story inside and out—what’s been improved, what makes it valuable today, and what opportunities lie ahead. That unique perspective allows us to present your business more compellingly than a broker or investment banker, who only enters at the sale stage.

Your Advantage

Most advisors prepare.

We prepare and execute.

Plenty of advisors can get your company “ready” to sell. We go further—we work with you however long it takes to get your company from its current state to prepared for sale, turning readiness into results. With a 90% success rate for RHG clients who complete our preparation process, we don’t just set the stage for a sale… we see it through.


Because we’ve been involved in the preparation, we can highlight the true strengths and the untapped potential of your company to prospective buyers. That transparency lowers risk for buyers, builds trust, and often increases valuation.

Comprehensive M&A Advisory Services

We manage every stage of your transaction with precision—so you can move from preparation to closing with confidence.

  • Sell-Side Advisory

    We represent you throughout the entire sales process, from first conversations to final signatures. Our role is to protect your interests at every step—framing your company in the best light, managing buyer communications, and ensuring the process stays on track. By serving as your advocate, we help you avoid costly missteps and negotiate from a position of strength.

  • Transaction Prep

    Before you go to market, we conduct a deep dive into your business to uncover risks, resolve weaknesses, increase the value if needed, and position your company as investment-ready. This upfront work pays dividends—it reduces the chances of buyers walking away, accelerates negotiations, and gives buyers the confidence they need to put forward stronger offers.

  • Deal Structuring

    Price is only one part of a deal. We help you analyze and negotiate terms that protect your financial interests, minimize tax exposure, maximize value, and preserve your post-sale security. Whether it’s payment schedules, earn-outs, or future involvement in the business, we structure deals that align with both your short- and long-term goals.

  • Buyer Vetting & Coordination

    Not every buyer who shows interest is a good fit. We identify and screen serious, qualified buyers who align with your personal, financial, and legacy business goals. By managing the flow of information and interactions, we help you avoid wasted time with mismatched prospects and focus on opportunities most likely to close.

  • LOI Advisory

    The letter of intent (LOI) sets the tone for your deal, but it’s not the finish line. We help review and negotiate terms before you sign, then guide you through the post-LOI process where deals can easily stall. By staying involved from both sides of the LOI, we keep momentum strong, address issues quickly, and protect your value through to closing.

  • Due Diligence Coordination

    Buyers want assurance, and due diligence is where they test your company’s claims. We organize, verify, and present your information in a clear, professional way that inspires confidence rather than raising questions. This preparation shortens timelines and minimizes renegotiation.

  • Virtual Data Room Management

    Secure, well-structured data rooms show buyers that you run a disciplined operation and protect sensitive information. We build and manage your virtual data room so buyers get the access they need without creating unnecessary risk for your business.

  • Deal Negotiation Advisory

    Every detail of an offer matters. We guide you through negotiations with insight drawn from experience as both operators and advisors. That means you can make informed decisions, stand firm when needed, and reach an agreement that reflects the true value of your business.

Where We Deliver the Most Value

We work best with owners whose businesses meet certain criteria—factors that ensure our process delivers the strongest results.

Industries: 

Manufacturing, distribution, professional and industrial services, healthcare, technology, energy, and more…

Revenue:

$5M–$50M annual revenue.

Seller Readiness: 

Owners planning to sell within 6–24 months who want an experienced advisor—not just a broker.

If your business falls outside this profile, schedule a consultation—we’ll determine if we’re still the right fit for you.

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Why Choose RHG to Sell Your Business?

The difference is simple: we’ve been inside your business before we take it to market.


Most advisors step in at the sale and hope for the best. We’re different. Because we’ve already helped you strengthen your company, we know the details, the story, and the upside. That makes us uniquely equipped to protect your value, position your business honestly, and get the right deal done.

Deep Knowledge, Stronger Story

We don’t just skim the numbers—we know what’s been fixed and what potential a new owner can unlock. The result? Fewer objections and stronger offers.

Transparency Buyers Trust

We spotlight flaws as opportunities, whether it’s untapped markets or inefficiencies to improve. Buyers value honesty, and that trust boosts confidence and valuation.

Lower Risk, Higher Confidence

By closing gaps in preparation, buyers face fewer surprises. That lowers risk, smooths negotiations, and protects both price and terms.

Fit Matters More Than Price

It’s not just about the dollar amount—it’s about your future. We align buyers with your goals so you leave with confidence in what comes next.

No Quick-Sale Pressure

We don’t push fast closings for a payday. Our success-based model keeps us aligned with your long-term goals and the right deal, not just the first deal.

Every Step, Every Detail

From financial clean-up to deal structures, we catch what others miss. That means fewer surprises and a smoother M&A process.

Operator’s Perspective

We’ve run companies ourselves, so we see what buyers care about before it becomes a problem. That insight helps highlight strengths and future potential.

The Know-How That Gets Deals Done

The sale of your business is one of the most important transactions you’ll ever navigate. That’s why you deserve an advisor with the right combination of credentials, hands-on experience, and proven results. Each qualification we hold directly translates into value for you and your deal.

CEPA (Certified Exit Planning Advisor)

Our CEPA credential ensures your exit strategy aligns your business with your personal and financial future. We help maximize value while preparing you for life after the sale.


Collaboration with Your Financial Advisor

We coordinate with your wealth and tax advisors so the sale protects your wealth, optimizes taxes, and fits your broader financial plan.


MBA Training

With advanced training in markets and finance, we position your business competitively, anticipate buyer concerns, and negotiate terms that maximize value.


Executive Leadership Background

Having led companies through growth and turnaround, we bring an operator’s mindset that gives buyers confidence in future success.


M&A Advisory Experience

We’ve advised on multiple lower middle-market transactions, giving us a proven playbook to keep deals on track and aligned with your goals.


Proven Record of Driving Growth

We strengthen businesses before exit, so you don’t just sell—you sell at your strongest, with proof of growth buyers can trust.

Let’s Talk

Selling your business is one of the most important decisions you’ll ever make. With Rich Hall Group, you don’t just get an M&A advisor—you get the partner who prepared you for the sale, and now sees you through to a successful closing.

Schedule a Confidential Consultation

Connect with Rich Hall Group

Ready to take the next step towards securing your business's future? Contact us to discover how our tailored exit strategies can help you achieve your goals. Fill out the form below, and a member of our dedicated team will get in touch to begin your journey to success.